Global Director of Incentives and Loyalty (Remote)

Company Description

M3 is the global leader in digital solutions in healthcare. We work with a range of sectors including healthcare, life sciences, pharmaceuticals, biotechnology and charities; services provided to these sectors include market research, medical education programs, promotional programs, clinical development, job recruitment and clinic appointment services. M3 has grown by more than 20% year-on-year for the past 15 years, achieving over 1 billion dollars in revenue annually.

Founded in 2000, with start-up investment capital from Sony, M3’s mission is to make use of the internet to increase, as much as possible, the number of people who can live longer and healthier lives, and to reduce, as much as possible, the amount of unnecessary medical costs. Key achievements of M3 Inc. include:

  • Named in Fortune’s 2020 ‘Future 50’ list, ahead of Facebook and Amazon
  • Ranked in Forbes’ 2020 Global 2000 list of the world’s largest public companies
  • M3 is the only company incorporated after the year 2000 to be included in the Nikkei 225 Index
  • Listed in Forbes’ ‘Asia’s 200 Best Over a Billion’ in 2019
  • In 2020 M3 founded the ‘M3: Stop COVID-19 Fund’ and pledged one billion yen to support COVID-19 related initiatives

M3’s legacy lies in the power of trusted physician platforms. Around the world, M3 organizations leverage these highly engaged digital communities to deliver medical education, job placement, and market research, to improve global patient outcomes.

Due to our continued growth, we are hiring for a Global Director of Incentives and Loyalty with M3 Global Research 

Job Description

Description: The Global Director of Incentives and Loyalty will design, implement, and manage global incentive programs tailored to healthcare professionals and patients participating in our market research panels. This role requires a strategic thinker with a deep understanding of incentive and loyalty program best practices. This role will be tasked with developing and implementing a best-in-class loyalty program that enhances member engagement, optimizes program costs, and delivers unique value propositions to healthcare professionals and patients.

Duties and Responsibilities:

  1. Program Strategy and Design:
    • Develop and implement comprehensive incentive and loyalty programs for healthcare professionals and patients participating in our market research panels.
    • Collaborate with cross-functional teams to align program objectives with overall company goals and market research objectives.
  2. Global Program Management:
    • Oversee the execution of incentive programs on a global scale, ensuring consistency and compliance with regional regulations.
    • Monitor program performance metrics and adjust strategies as needed to optimize participant engagement and satisfaction.
  3. Stakeholder Collaboration:
    • Define incentive & loyalty program strategies that effectively drive customer engagement, retention, and lifetime value within the healthcare market research context.
    • Collaborate with external partners, vendors, and clients to enhance program offerings and maintain a competitive edge.
    • Develop and manage budgets for incentive programs, ensuring cost-effectiveness and maximum return on investment.
  4. Communication and Training:
    • Create clear and compelling communication materials to promote incentive programs and educate participants on program benefits.
    • Provide training and support to internal and external stakeholders involved in implementing incentive programs.
    • Provide the structure, oversight, and direction of multiple projects occurring simultaneously to achieve objectives and manage team priorities.


  • Bachelor's degree in Marketing, Business, or a related field; advanced degree preferred.
  • Proven experience (7 years) in designing and managing incentive and loyalty programs, preferably in the healthcare or market research industry.
  • Exceptional project management skills with the ability to manage multiple projects simultaneously.
  • Excellent communication and interpersonal skills, with the ability to collaborate across diverse teams and cultures.
  • Strong analytical skills with the ability to build financial models, and leverage data-driven insights for decision-making.
  • Familiarity with compliance requirements related to incentive programs in various regions, including sweepstakes.
  • Demonstrated experience in driving member retention strategies and increasing program engagement.
  • Familiarity with loyalty program technologies, platforms, and industry best practices.

Additional Information


A career opportunity with M3USA offers competitive wages, and benefits such as:

  • Health and Dental
  • Life, Accident and Disability Insurance
  • Prescription Plan
  • Flexible Spending Account
  • 401k Plan and Match
  • Paid Holidays and Vacation
  • Sick Days and Personal Day

*M3 reserves the right to change this job description to meet the business needs of the organization